Hy-Vee dedicates delivery and pickup times for high-risk customers


MINNEAPOLIS (Pioneer Press) – Hy-Vee, Inc. said Tuesday that it will be reserving the same one-hour time slot each morning for those who are considered high-risk to have their groceries delivered or picked up at a store.

Starting Thursday, Hy-Vee’s reserved “Aisles Online” time slot will be from 7 a.m. to 8 a.m. for high-risk customers — those who are ages 60 and older; expectant mothers; and people with an underlying health condition that makes them more susceptible to serious illness.

The time frame coincides with Hy-Vee’s daily in-store hour already reserved for high-risk customers.

A spokeswoman for the Iowa-based grocer said the reserved time slot is needed due to a big surge in traffic on its website and mobile app and because many high-risk customers cannot leave their home and make the in-store hour.

Hy-Vee also announced Tuesday it is partnering with DoorDash to offer up to 20,000 free deliveries for high-risk customers. Customers can use designated promo code “SPECIALDELIVERY” at checkout when they place their online order for delivery during any time slot.


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